SEO for pharma

As a Google-certified SEO agency, Varn Health specialise in search strategies tailored for ambitious biotech and pharmaceutical companies. With extensive expertise in SEO, data analysis, AI search and implementation, we help elevate your healthcare and pharma businesses website rankings, traffic and visibility.

Our CEO and founder, Tom Vaughton, brings a unique perspective with his background as a biologist and his vision to build a highly skilled, specialist healthcare and pharma SEO team.

We combine deep expertise in SEO techniques with advanced knowledge of AI-powered search platforms like SearchGPT and Perplexity. By staying ahead of AI-driven trends, we ensure your pharma brand remains discoverable and competitive and our solutions are always aligned with medical compliance standards, enabling you to grow your business faster while maintaining full regulatory adherence.

Award winning in healthcare SEO

Varn Health is proud to be awarded Gold at the PM Society Digital Awards 2024, where we, in collaboration with Roche, received the Gold award for Digital/External Communications. This prestigious accolade highlights Varn Health’s dedication and expertise in delivering outstanding SEO strategies for the healthcare sector.

The winning project involved consolidating multiple micro-sites into a single global domain, protecting search rankings and significantly boosting organic traffic. With a 106% increase in clicks and 74% rise in search impressions, this project showcases the power of an SEO-first approach in healthcare digital marketing

SEO is a complex blend of art and science, especially within the medical and pharmaceutical sectors, where regulatory compliance plays a key role. As a leading pharma SEO agency, we specialise in driving high-quality traffic to your healthcare website through a proven, two-stage approach.

First, we collaborate closely with you to gain a deep understanding of your pharma business, target audience, and the regulatory challenges you face. From there, we identify the most relevant and impactful keywords for your business to ensure we target the right audience.

The next phase involves optimising these crucial keywords for search engines, all while adhering to strict industry regulations. Our goal is to enhance your healthcare website’s visibility, drive qualified traffic and ultimately attract more business while staying fully compliant with industry standards.